Rachelle DiFonzo graduated with a BSBA from the University of Nebraska at Omaha with a major in marketing. She worked as a manager at Sprint for eight years during college, then as a Supply Chain Analyst for ConAgra on the Wal-Mart team for six years. During her time at ConAgra, she also led the ConAgra Women’s Network. She was eventually acquired by TreeHouse Foods and then laid off in December 2018.
That’s when Rachelle founded Details by DiFonzo. She started working on her company full-time on January 8th, 2019. Her website and Mobile Gift Boutique officially launched on June 20th, 2019.
Zac and Rachelle have an excellent conversation about what it’s like being a new entrepreneur and first-time business owner.